The Cost of Increased Regulation to Producers and Consumers - Dr. André Williamson, Agralytica Senior Consultant, from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.
Bridging the Divide, Finding Common Ground - Chris Herr, PennAg Industries Association Executive Vice President, from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.
Agriculture’s Voice in Today’s Media - Janie Gabbett, Meatingplace Executive Editor, from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.
Going organic is a serious commitment that can pay off in global markets. While there has long been a general agriculture industry dismissal for organic production, it is what consumer want and will pay for it. Food distributors and processors are moving to serve that need on a large scale.
Despite the tough economic times, the organic market around the world is growing and going against the trend of generally falling sales, cuts and reduced expenditure.
Organic cannot be the only answer to agriculture production (read Mythbusting 101: Organic Farming > Conventional Agriculture) but it is an option to create strong value for producers. Farm operations that take the time to plan and understand the organic market and business model can be rewarded handsomely.
Dr. Steve Meyer, Paragon Economics, provided an update on the state of the meat and poultry markets. His main take away is that the demand continued to struggle late 2011.
The bad news is that these "annual" numbers for 2011 have been getting worse and worse as the year has progressed.
Steve reminds us that the indexes only describe how demand is changing, not why a change is occurring. He believes consumer incomes and spending was the major negative force in the domestic market in 2011.
Charts below from Paragon Economics, using USDA data.
Temple Grandin's presentation to producers highlights that the agriculture industry needs to communicate with the public directly and openly. Here are some snippets of her talk:
"What people are imagining is happening inside the [animal] sheds is way worse than is what is actually happening" The ag industry must show what is happening on farms. Get a video camera in barns, cameras are cheap.
David Schmidt, President & CEO, International Food Information Council shares the issues and the concerns consumers have with the term "processed food". From the 2011 Annual Conference of the National Institute for Animal Agriculture, April 11 - 14, San Antonio, TX USA.
Clint Hickman, VP of Sales & Marketing, Hickman's Family Farms, provides a poultry producer perspective on the issues in the industry and how to tackle them head on, not by running and hiding but by being open, proactive, and engaging. From the 2011 Annual Conference of the National Institute for Animal Agriculture, April 11 - 14, San Antonio, TX USA.