If you find the conversation frustrating when your guests use subjective, emotional arguments, the most recent post at PoultryCast could offer insight. Shawn Lawrence Otto is an author, filmmaker, political strategist, speaker, science advocate, and screenwriter and co-producer of the movie House of Sand and Fog. He was also keynote speaker at the recent Animal Ag Alliance Stakeholder's Summit, sharing thoughts on the dissonance between consumer perception and science reality. Curious on how to deal with that gap? He offers suggestions to better understand the soft side of that argument and win the day.
From the recent Animal Ag Alliance Stakeholder's Summit, author and science advocate Shawn Otto outlines the challenges in talking science to an uninformed public. He also includes 'how to's' on arguing successfully for science.
The Multi-State Poultry Feeding and Nutrition Conference is in Indianapolis this week, with attendance over past years. We'll share a couple of interesting pieces from that event held in conjunction with the DSM Nutritional Products Technical Symposium. From the symposium, a good specialty egg marketing presentation by Ms. Brandy Gamoning of Hidden Villa Ranch looks at the potential for growth in the segment and where the interest is. She provides great thoughts on the consumer perspective as well [audio].
Also a conversation re: housing impact on egg quality and food safety with Dr. Tony Pescatore, University of Kentucky extension specialist, highlights issues growers need to watch when considering major housing change and investment [audio].
Do You Use Crop Insurance? Crop insurance is way to help protect the business of raising crops from selected disasters. But what does it take to get crop insurance and what will it cover? This AgChat conversation shares thoughts and information on how to protect the business of farming from disaster. Extra: See the crop Insurance resource page for links to finding crop insurance providers and what to do when disaster strikes.
Agriculture’s Voice in Today’s Media - Janie Gabbett, Meatingplace Executive Editor, from the Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.
PoultryCast offers a great update on the Farm Bill discussion, with focus on legislation that impacts animal agriculture. Staffers expect possible floor debates on animal welfare concerns following the United Egg Producer - HSUS agreement [see Gene Gregory, President, United Egg Producers, presentation video]. Washington watchers seem evenly split on the chance of getting a new Farm Bill out the other end before the end of the year.
Another presentation just added to the PoultryCast episode list (which just passed 300) are comments helpful to building a better relationship with retailers and consumers. The expert on deck is Greg Ferrara, VP of Public Affairs for the National Grocers Association [audio].
Tim Hortons has put together a series of videos to promote and highlight their efforts toward environmental and business sustainability. This video shares their commitment to their customers on animal welfare.